In the last newsletter, we gave all iFootpath customers an opportunity to make a voluntary contribution to fund the ongoing growth of iFootpath. We are both humbled and thrilled that so many of you donated to this cause, and so far, we have received £200. We want to say a huge thank you to everyone that has contributed, it really means a lot to us. So what’s the story behind this and what next?...
We decided to introduce the voluntary contribution scheme after several customers had contacted us to say that they thought iFootpath seemed too good to be true in terms of value for money. The website guides are always free to browse and the App has a one-off cost of just £1.49 (from February 2017 this price will be increased to £1.99 by Apple and Google, to cover the currency rate changes). There are no hidden annual fees or in-app purchase fees.
Those of you that have had direct contact with me or Richard will know that value for money is something we are very keen on delivering. We didn’t set up iFootpath to make money, we created it to share our love of walking and help other people build the confidence to get out and enjoy the benefits too. We never want cost to be a barrier to people joining the iFootpath world, so we always hope to keep the App as a one-off purchase that is less than the price of a cup of coffee.
Of course, this does bring its challenges. Maintaining the complex technology and funding the fuel costs of getting around the country to track and photograph the new walking guides is fairly expensive, but we use the revenue from App sales and funds from clients that commission walking guides to grow our library of walks as quickly as we can. We have 870 walking guides and counting…
We created the links in the last newsletter so that anyone who felt they would like to contribute a little more, could do just that. More than 40 people made a donation to the fund for the growth of iFootpath and with individual donations ranging from £1 to £50, we have received £200 so far. We cannot thank you enough for this generosity, every £1 really will help to get more walking guides published. We are already making our plans for walking in 2017 and we will keep everyone posted via our Facebook Group, where you are welcome to make suggestions about which counties you would like to see more walking guides added.
If you didn’t see the information on the last newsletter and would like to contribute, we are keeping the payment system open – just follow the link below:
Thank you everyone once again, we are always humbled by the support the iFootpath community continues to give us, be it financial, spreading the word, leaving App reviews, helping to keep the walking guides up to date, joining our Facebook Group, sending us your stories or simply using our App. We truly couldn’t do it without you!
19 January 2017